Lytx
Brand
The Challenge
As a leader in intelligent fleet management, Lytx needed a brand video that would effectively market its products and services across North America. A key requirement was the authentic portrayal of drivers and fleet managers, along with clear demonstrations of their technology in action.
The Approach
After refining their messaging through a well-crafted script, we recreated real-world scenarios showcasing the DriveCam device from both driver and fleet manager perspectives. Integrating 3D product visuals and 2D effects, we produced a concise yet comprehensive overview of Lytx’s capabilities.
Tha Final Result
We made a video that underscored how Lytx harnesses AI and cloud technology to enhance road safety. Pleased with our work, Lytx later engaged us for a more product-focused video centered on their DriveCam.
Project Contributions
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Project management
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Creative direction
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Script and copywriting
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Live-action production
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Art direction
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Graphic design
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2D animation
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3D animation
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Video editing
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Audio editing
Ten Stories are incredibly talented, insightful, and is able to digest the extremely technical content from our portfolio and turn it into creative that anyone can understand.
Cisco Cheng
Qualcomm Technologies, Inc.