Client: Qualcomm Life
Sound & Music
The world is rapidly approaching a time when the quality of our healthcare experience will be dependent on the communication and interoperability of computerized medical systems and applications. Qualcomm Life is helping to build the infrastructure of intelligently connected healthcare.
When it came to condensing the importance of this message, we quickly realized that the human element was the best way to highlight the capabilities of Qualcomm Life’s products and services. It was crucial that we story-tell and create scenes with heartfelt relationships as the focal point so that viewers could form a more personal understanding of the underlying technology.
This project presented exciting opportunities to film scenes motivated by drama and emotion; everyday scenarios to which almost anyone can relate. The result is an effective marketing tool for Qualcomm Life to showcase the purpose behind their industry innovations.